Links of Interest 8.21

Cameron’s posted a free preview of his soon-to-be-released book, Mobile Web Design. If you’re like me and you can learn a few things after spending 5 minutes reading these little morsels from the book, you’ll want to keep a credit card handy on August 28th.

Lovely little retro Mac OS WordPress theme

Internet advertising is going to be a big deal. And keep your eyes open for something called “Outdoor”. </sarcasm>

Links of Interest 8.8

Blueprint CSS – another CSS framework (think Yahoo’s UI Grids), but this one is based on the design and development work at the Lawrence Journal-World, so it’s very focused on designers’ needs with a flexible grid, predefined typography, print styles, etc. What’s a CSS framework? It basically takes a lot of the pain out of CSS development by giving you a pre-tested and pre-coded set of files, allowing you to focus on designing your site rather than fixing the inevitable browser bugs (i.e., IE).

Branding works! – in a somewhat disturbing study, researchers discovered that any food wrapped in McDonald’s packaging was more appealing to 3 – 5 year-olds than food in plain wrappers… even McDonald’s food in plain wrappers.

Someone from Sony is Twittering the shoot for the latest Bravia spot.

Flickr’s adding video – details are sketchy, but it’s interesting to think about how this could change the Flickr experience…

** update ** a little more Flickr news of note; they’ve redesigned their upload page and it’s the bees knees.

Recent readables

What’s Plaguing Viral Marketing – I don’t really agree with the argument here, but it’s an interesting read; the researcher posits that viral marketers are targeting “Influentials” who can quickly spread messages and ideas like, uh, a virus. He argues that “normal” people are just as influential, and marketers focus on large groups of sheep. Meh, back to the lab.

10 Things You May Not Know About the Web Developer Toolbar – everybody loves a list, me included. I’ve found 5 out of 10 of these tips really useful in the past week.

Icon Design: Anti-Aliasing – great write up, and it reminded me of a underused little setting in Illustrator, Pixel Preview (option-cmd-y).

Hot links, 7-11

The new MK12 is here! the new MK12 is here! The best part of the site? They’ve posted a huge archive of their work — you’ll be in a daze for days.

Just Do It South Africa — a fantastic new Nike campaign from W+K Amsterdam. Check their blog for samples of the print work, which features beautiful photography and pitch-perfect copywriting (the real star of the show). Similarly, the TV spot (below) looks stunning, but the VOs and sound design make it sing.